The One-Page Proposal: How to Get Your Business Pitch onto One Persuasive Page

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The One-Page Proposal: How to Get Your Business Pitch onto One Persuasive Page
by: Patrick G. Riley
en

0060988606 9780060988609

&#8226ublisher:  Harper Paperbacks
•Number Of Pages:  112
&#8226ublication Date:  2002-09-01
•ISBN-10 / ASIN:  0060988606
•ISBN-13 / EAN:  9780060988609


Product Description:

Brevity is the soul of wit.
And when it comes to business, it's the secret of success.

Lean. Trim. Clear. Concrete. In a world where decisions are made between two rings of a cell phone, this is what a successful business proposal must be. It's a lesson entrepreneur Patrick Riley learned after one too many potential partners ignored his painstaking (but long and forbidding) proposals. And now, in The One-Page Proposal, he shares his secret strategy -- the one that he has parlayed into a multimillion-dollar business career. Riley describes every important element of a successful business proposal -- from the basic message to the financial details. Step by step, he outlines how to create the perfect attention-grabbing pitch, offering dozens of strategies to help organize your research, focus your message, eliminate unnecessary language, and anticipate potential reservations. Learn how to:

•Use active, positive wording
•Compress data without losing important content
•Tactfully ask what you want
&#8226rioritize information, including only what's necessary
•Get the tone and voice right
•Tailor the product to your target reader
From choosing the right investor to selecting the typeface, The One-Page Proposal is the one tool you need to propel your business idea to the top of any investor's to-do list.



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